Email Marketing Center

The Ignition Email Marketing Center is a powerful email system for publishing newsletters, creating email marketing campaigns and setting up company autoresponders.

It is software designed by marketers so that companies can benefit from state-of-the-art email marketing technology.  This technology will allow your company to:

• Cultivate strong relationships with customers and prospects. People may know your company now, but memories fade.  By keeping in touch with your customers and prospects, they’re more likely to remember and buy from you.
• Generate more revenue per customer through up-selling and cross-selling. The more customers know about your products and services, the greater the chances they’ll buy from you again.  You can also combine this with information from the Ignition Closed Loop Lead Profiler to target individuals more precisely.
• Create a broader marketing reach with less resources. The cost of email marketing is significantly less than sending mailers or running broadcast and print advertisements.
• Measure your campaigns’ effectiveness. Unlike mailers, broadcasts and print ads, it’s easy to measure the effectiveness of an email campaign.  You will know which users read and took action on your campaign, and exactly when they did.

The Ignition Email Marketing Center is a complete solution for all of your email marketing needs.  Using our software, you’ll be able to:

• Collect and manage subscriber information. Build an audience interested in your products and services, who will not only purchase from you but refer you to friends and colleagues.
• Import existing customer information. Leverage your existing customer base.
• Create well-branded email marketing campaigns. You’ll be able to send beautiful-looking emails that have exactly the branding and style you’re looking to evoke.
• Send automatic follow up emails. Don’t lose contact with your prospect base, let them know about offers and what’s happening with your company.
• Personalize your emails for each reader. Address your emails directly as “Dear Lisa”, instead of “Dear Friend”.
• Use auto-responders to automatically follow-up with contacts. Acknowledge that readers have emailed you and automatically send them the information they were looking for, or details on what the next steps are.

The Ignition Email Marketing Center apart can also enhance the effectiveness of your existing marketing and sales activities.

• Integrate with your existing web site. Capture leads and add them to your mailing lists (double opt-in) from your new and existing web sites.
• Automatically track email statistics and customer behavior. Know which email campaigns are working and which aren’t by seeing how customers and prospects are responding to them.
• Integration with the Ignition Closed Loop Lead Tracker. Get a complete 360 degree view of your prospects’ interests based on their web site and email activity.

Find out why so many companies large and small use this email marketing platform.  Contact us for a free trial or more information.